It’s no secret that reviews and online research are major factors in how customers choose where to take their business, but with medical centers, patients often need urgent care or choose from a limited number of providers under their insurance. As a result, many...
How does content marketing differ from blogging? This is a question we get fairly frequently here at Huckleberry Branding. “Content marketing? Why do I need that? I already have a blog.” While a blog is an integral part of a content marketing strategy, effective...
It’s no surprise that the importance of digital marketing continues to climb. As technology and digital tools evolve, make sure your marketing plan accounts for these marketing trends in 2016: 1. Digital Marketing Will Surpass Traditional As more and more people opt...
It’s hard to overstate the importance of planning when it comes to business. A well-executed Marketing Plan can transform a business from ordinary to extraordinary by growing and engaging clients, motivating your team, increasing profit, and establishing your business...
This is the final step in a six-step series on how to build your brand strategy. If you have completed the previous steps, you are ready to learn how to measure your marketing impact. To learn more about this series, visit our introductory post here or see the rest of...
This is step five in a six-step series on how to build your brand strategy. Here we will discuss how to identify the right marketing platforms for your brand. To learn more about this series, visit our introductory blog post here, and stay tuned for more freebies like...