As a business owner or marketing director, you want your website to rank high in search engine results pages (SERPs) and attract more traffic. One way to achieve this is through the use of proper header hierarchy. Using H1, H2, and H3 headers in your optimized web...
A word of advice to cash-strapped business owners and startups from a professional branding agency: a logo will not make or break your business! There are many other important factors involved in building a successful business you should focus on first, including a...
As a business owner, you want to ensure that your brand stands out from the rest. To be the go-to company for prospective customers, you want to have a strong online presence. This is where branding and search engine optimization (SEO) come into play. Understanding...
Did you know that 46% of Google searches are from consumers looking to find a restaurant, coffee shop, daycare, or gym nearby? While e-commerce has drastically grown in popularity, it doesn’t replace the in-person experience of trying on the perfect pair of jeans or...
Are you considering how to outsource marketing to save time? You’re not alone. One of the most precious commodities a business owner has is his or her time, and there never seems to be enough of it. Business owners everywhere have shared in the common experience of...
While there are many innovative ways to gather new leads, create email lists, and build brand affinity, don’t overlook the power of email opt-in forms. Having an opt-in form on your website is a fantastic way to encourage visitors to subscribe to your email...
