What to Consider When Hiring a Logo Designer

What to Consider When Hiring a Logo Designer

A strong logo can have a significant impact on your business. A logo design or redesign may seem daunting, but committing to breathing life into something new or something that has worked that’s now overdue for a refresh, can pay off significantly. But before...
Bad Logo? Bad Mojo

Bad Logo? Bad Mojo

A logo is the face of the company, which makes it a critical aspect of business marketing. A logo is how the business is recognized. It reflects the company’s personality, values, and principles, becoming the company’s principal form of identity. It is a crucial and...
The Art of Simplicity

The Art of Simplicity

Brands like Apple, Amazon, and Google are among the strongest of the decade, creating billions in brand value. Much of their success can be tied directly to a revolutionary, ground-breaking marketing tactic. Simplicity: Making life easier for consumers. By adhering to...