Step 6: How to Measure Your Marketing Impact

Step 6: How to Measure Your Marketing Impact

This is the final step in a six-step series on how to build your brand strategy. If you have completed the previous steps, you are ready to learn how to measure your marketing impact. To learn more about this series, visit our introductory post here or see the rest of...
Step 4: Establishing Your Marketing Strategy

Step 4: Establishing Your Marketing Strategy

This is step four in a six-step series on how to build your brand strategy. To learn more about this series, visit our introductory blog post here, and stay tuned for more freebies like these as we unravel your branding power strategy in the months to come! Now that...
Why do companies with great customer service succeed?

Why do companies with great customer service succeed?

What makes a memorable experience that causes consumers to stick to a brand? When customer service goes bad, what are the consequences businesses face? When a customer complaint is lodged online, how quickly do consumers expect a brand to respond? This infographic...
Step 2: How to Craft a Clear Brand Message

Step 2: How to Craft a Clear Brand Message

This is step two in a six-step series on how to build your brand strategy. To learn more about what you’ll learn in the series, visit our introductory blog post here, and stay tuned for more freebies like these as we unravel your branding power strategy in the...
Step 1: How to Identify Your Target Audience

Step 1: How to Identify Your Target Audience

This is step one in a six-step series on how to build your brand strategy. To learn more about what you’ll learn in the series, visit our introductory blog post here, and stay tuned for more freebies like these as we unravel your 2015 branding power strategy in...