If you want your product to be instantly recognizable from every angle, design consistency is key. To make a lasting impression on your customers, you have to consider your product’s design from every angle — from the product’s shape, size, and...
If you’ve been in business a while, your company has likely changed from when it launched. Showing that your brand still reflects who you are is key. Your design, colors, logo, and messaging should consider current trends and customer preferences to help breathe...
As a business owner, you want to ensure that your brand stands out from the rest. To be the go-to company for prospective customers, you want to have a strong online presence. This is where branding and search engine optimization (SEO) come into play. Understanding...
Plus 8 Research-Backed Ways to Improve B2B Website Conversion Rates A well-designed website attracts leads and converts prospects. On the flip side, a poorly-designed, overly complex, or outdated site can turn customers away before you even get a chance to pitch to...
We have all experienced moments when we open a social media app for an intended five-minute break, which then turns into a twenty-five-minute session. We are surprised by how quickly time passes, and we promise ourselves that we will not do it again — but we do. Why?...
